How I can help you
I would like to help you as an aspiring entrepreneur develop solid business plans and financial projections to increase your chances of success.
I can also assist you in specific areas where I have extensive experience including marketing strategy, advertising sales, audience development, content creation, magazine start-ups and turnarounds.
My career focus has been business-to-business publishing, primarily for the restaurant and foodservice industry. Major clients included branded food manufacturers such as Kikkoman and Hormel, as well as commodity groups such as Idaho Potato and Wisconsin Cheese. I served for 20 years as publisher with overall profit & loss responsibility for media brands up to $25 million in annual sales. Magazine titles included Plate, Restaurants & Institutions, Chain Leader, and Sysco's Menus Today.
Some of my earlier positions were in marketing, market research and circulation with Miller Freeman Publications in San Francisco (titles included World Mining, Forest Industries, and Pulp & Paper) and Gorman Publishing Company (Bakery Production & Marketing).
Contact me to discuss how I might be able to help you pursue your business opportunities.
Areas of Expertise
- Business Strategy & Planning
- Sales, Marketing & Public Relations
- Media and Communications
- Marketing, Advertising and Creative Services
- Restaurants and Hospitality
B.A., Dartmouth College