As a local business, you should first start strategizing on what you can do on (and off) your website to beat your competitors’ rankings.
SCORE’s two latest infographics focus on financing challenges and mentorship’s impact on women entrepreneurs. They highlight the second and third parts of “The Megaphone of Main Street: Women’s Entrepreneurship.”
Do you want to be an entrepreneur and receive Social Security Disability Insurance (SSDI) or Supplemental Security Income (SSI)? Social Security’s Ticket to Work program may be able to help you on the path to success in self-employment.
Public relations can be a confusing marketing tactic. It operates differently than other marketing tools. PR is a combination of news and sales, and to generate media interest in your story, you must think like a journalist to create a story that’s newsworthy and then “sell” it to media.
SCORE’s latest infographic answers the question, “are women-owned businesses as successful as male-owned businesses?” This infographic highlights the findings of part 1 of “The Megaphone of Main Street: Women’s Entrepreneurship.”
The idea of using your network as a business asset is why social selling matters. At its most basic level, social selling is similar to networking via social media… except it’s a little different. To understand how it’s different may require some rewiring of how you think about social media.
Thanks to rising costs of labor, energy and borrowing money, many small business owners are faced with the choice to either cut profits or raise prices. Here are 5 tips for increasing prices without upsetting your existing customers.